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Chapters Covered in This Report are as Follows:

Pillar one: How to make your copy sing

a) Map it out
b) Word pictures
c) Induce Pain
d) Lead individual to feel pleasure
e) Less Pitch-More information
f) Sell Secrets

Pillar two: Deadly sins of copywriting

a) Not stimulating enough
b) Confusion
c) Get personal
d) Hype- The double edged sword

Pillar three: Golden template for writing a salesletter

a) Headline
b) The grand opening
c) Grand introduction
d) Enough about yourself what about the customer
e) Safety
f) Super call to action
g) PS

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Keywords: copywriting;how to;salesmanship;sell
File Size: 110 KBytes